The nation that will insist upon drawing a broad line of distinction between the fighting man and the thinking man is liable to find its fighting done by fools and its thinking by cowards.
-- Sir William Francis Butler
War 2.0: Irregular Warfare in the Information Age argues that two intimately connected grassroots trends―the rise of insurgencies and the rise of the web―are putting modern armies under huge pressure to adapt new forms of counterinsurgency to new forms of social war.