The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business

by Clayton M. Christensen

Book cover for The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business

In this revolutionary bestseller, Harvard professor Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership -- or worse, disappear completely. And he not only proves what he says, he tells others how to avoid a similar fate. Focusing on "disruptive technology" -- the Honda Super Cub, Intel's 8088 processor, or the hydraulic excavator, for example -- Christensen shows why most companies miss "the next great wave." Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation. Find out: ?When it is right not to listen to customers. ?When to invest in developing lower-performance products that promise lower margins. ?When to pursue small markets at the expense of seemingly ?larger and more lucrative ones. Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about books of our time -- and one no savvy manager or entrepreneur should be without.

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  • On Feb 15 2016 kcholbert (USAF) read this book
  • On Oct 19 2012 docshea (USN) read this book and commented:

    Tough read. I hated it but it's stuck with me and I've applied it more than I thought I would.

  • On Mar 07 2010 Fred Kiesche (USA) read this book and commented:

    I read this during the dotcom bubble and even had the chance to see Christensen speak at a conference (and get my copy autographed). Good way of getting people to think "outside of the box" (which hasn't helped in herding the flock of cats that is my daughter's Odyssey of the Mind team! ;) )